Your organization has data.
But does it have clarity?
"We have spreadsheets everywhere, but I still can't tell you what's actually happening in our programs."
— A story we hear often
-
Data scattered across disconnected systems
-
Reports that take weeks to prepare manually
-
Decisions made on incomplete information
-
Teams that lack confidence interpreting data
We turn data into the clarity your organization needs to act.
Strategic Research
Rigorous research that eliminates uncertainty before you commit resources or change direction.
Three services.
One outcome.
Strategic Research
When leaders face critical questions, assumptions are dangerous. We provide rigorous, structured research — from market entry to program evaluation — that removes uncertainty before you commit resources or change direction.
Data & Analytics Systems
Most organizations are drowning in data but starving for insight. We design and build analytics systems that transform raw data into real-time visibility for leadership — the right metrics, displayed clearly, updated automatically.
Capacity Building
Analytics tools only work when your team knows how to use them. We build analytical capability through structured training, coaching, and advisory support — so data becomes part of how your organization thinks and decides.
By the Numbers
Measurable impact across Africa
How we work with clients.
Every engagement begins with listening. Every deliverable ends with clarity.
Discover
We start by understanding your context deeply — your data, your decisions, your constraints — before proposing anything.
Design & Build
We design the approach, build the tools, or deliver the research — with clear communication at every step.
Deliver Clarity
We present findings in formats leaders can actually use — visual, actionable, and grounded in evidence.
Organizations that run on evidence.
Across sectors — wherever data-driven decision-making matters.
Businesses
Seeking performance insight, market intelligence, and data-driven strategy to stay ahead.
NGOs & Development
Evaluating programs, measuring impact, and communicating results to donors and stakeholders.
Research Institutions
Conducting rigorous studies, producing credible evidence, and sharing findings with authority.
Leadership Teams
Seeking stronger decision support, clearer analytics, and teams equipped to act on evidence.
Trusted by Leading Organizations
The FoD Research Society
A professional community for researchers, analysts, consultants, and decision-makers committed to evidence-based practice.
Small rooms. Focused sessions. High standards. Monthly briefings, closed roundtables, peer research reviews, and an Annual Clarity Forum.
-
Monthly Briefings & Research Reviews
-
Closed Roundtables for Senior Practitioners
-
Annual Clarity Forum
-
Curated membership — Associate, Member, Fellow tiers
Disciplined conversation around what the data actually means — and how it informs real decisions — is rare. The Society exists to fill that gap.
What our clients say.
Hear from organizations and researchers we have worked with.
"Friends of Data helped us interpret our data in ways we never imagined. Their Power BI dashboards transformed how we report to our donors."
Dr. Grace Muthoni
Research Director, NGO Kenya
"The SPSS training was incredibly practical. I went from knowing nothing to confidently analyzing my thesis data in just three days."
John Asante
PhD Candidate, University of Ghana
"Their research consulting team helped us design and execute a comprehensive impact evaluation. Highly recommended!"
Marie Lukusa
M&E Manager, INGO Congo
"The Research Café sessions are a fantastic way to learn from experts and connect with other researchers. I never miss one!"
David Ochieng
Data Analyst, Private Sector
"Our team's data literacy improved dramatically after the custom training. Friends of Data really understands our sector."
Fatima Diallo
Program Manager, Health NGO
Analyse Data. Build Dashboards.
Using Power BI.
4 weeks of live, practical training that takes you from raw data to dashboards your organization can actually use — and understand why they work.
Understand real-world data
Build Power BI dashboards
Write DAX formulas
Turn data into decisions
Let's Start the Conversation
Every organization has questions hidden within its data.
Friends of Data helps uncover the answers. If your organization is seeking deeper insight, stronger analytics, or better decision support — we would be glad to explore how we can help.