Friends of Data isn't a consultancy. We're a partner. A guide. A friend who helps organizations and researchers turn data into insight, and insight into action.
Friends of Data started as a simple idea: what if research and data could actually make work easier for people, not just sit in reports or dashboards no one uses?
We noticed something early on: organizations — whether NGOs in Nairobi, corporate teams in Nairobi and beyond, or government departments — had data, sometimes a lot of it, but no clarity on how to use it. Reports piled up. Excel sheets multiplied. Decisions were made on hunches. Projects stalled. Teams spent more time chasing numbers than actually using them to move forward.
That felt wrong.
So we built Friends of Data to fix that gap. Not with buzzwords. Not with templates or tools that look impressive but don't work. We wanted a firm that understands organizations like a friend, sees the problem, and delivers actionable insight that people can actually use.
We focus on insight you can act on, not endless reports. Every deliverable is designed to move decisions forward.
We treat clients and partners as friends, not projects. We work alongside your team, not above it.
We combine research rigor with real-world business sense. Analysis is only as valuable as the decisions it improves.
To be Africa's leading boutique research and decision intelligence firm: a place where organizations and scholars get insight that's trustworthy, practical, and powerful.
We imagine a world where decisions are guided not by guesswork, but by clear evidence and confident interpretation of data.
We don't just hand over dashboards or research reports. We work alongside your team, helping them understand what the data means, and how it can actually change the way decisions are made.
We care about clarity, because we know decisions aren't made in spreadsheets — they're made in meetings, boardrooms, and field offices. And when people can see the story behind the numbers, they act with confidence.
Many firms provide analytics tools. Others conduct research. Friends of Data brings these disciplines together.
The passionate individuals driving our mission forward.
Lead Research Advisor
Hillary brings extensive expertise in research advisory, academic research support, and research methodology. With a deep commitment to strengthening research quality across Africa, Hillary leads our research advisory program and supports scholars through their academic journey.
A diverse team of experts dedicated to your success.
Senior Data Analyst
Sarah specializes in Power BI and advanced analytics, helping organizations transform their data into actionable insights.
Research Consultant
Jean-Pierre brings expertise in qualitative research and evaluation, with extensive experience in the DRC and Central Africa.
If your organization is seeking deeper insight, stronger analytics systems, or better decision support, we would be glad to explore how we can help.
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